Amazon and marketplace consulting to grow profitably
I'm Armando Ferre, a consultant specialised in Amazon and marketplaces. I help brands and manufacturers launch, optimise and grow the channel with a focus on margin, catalogue, advertising and operations.
Almost 7 years at Amazon and current experience running my own brand.
Why SkaleUp
Experience inside and outside Amazon
For almost 7 years I worked at Amazon Marketplace and Amazon Business. Today I combine that experience with running my own brand and consulting projects for brands and manufacturers.
SkaleUp Consulting is not a traditional agency: it's senior consulting with direct contact. From Alcoy, Alicante, I work with brands and manufacturers across Spain and Europe.
Services
Amazon consulting for where your brand is now
Four ways to work together: diagnose, build the channel, advise you while you execute, or direct and manage the channel for you.
Amazon audit
Find out what is holding back your Amazon results and get a concrete action plan to improve your business's profitability.
Discover the auditAmazon launch
Get your Amazon channel up and running with a solid strategy: from validation and catalogue to logistics and first sales.
Discover the launch1:1 Amazon mentoring
Run your Amazon business with expert advice. Answer questions, review results and make better decisions in recurring strategy sessions.
Discover mentoringMonthly direction and management
Delegate the direction and execution of your Amazon channel to specialists working on growth, advertising, operations and profitability.
Discover managementSkaleUp Academy
Prefer to learn to sell on Amazon on your own?
Discover SkaleUp Academy, our practical course (in Spanish) on building and running an Amazon business. Strategy, numbers, catalogue, logistics, advertising and AI tools.
Not sure what fits best? Start with a 30-minute initial diagnostic →
Case study
Galyar: own brand launched on Amazon from scratch
The same method I apply with clients, tested with my own money, stock and margin.
Context
Own brand launched on Amazon in 2025 with 2 products: no sales, no reviews, no account history.
What was done
Complete launch and growth strategy: market and keyword research, optimized listings from day one (titles, images, A+ Content), launch strategy to generate first reviews and sales velocity, and advertising campaigns focused on profitability, not volume at any price.
Takeaway
A 4% TACoS means that for every €100 in sales, roughly €4 went to Amazon Ads. It signals low advertising intensity, but on its own it does not show what share of sales was organic. The product earned the Amazon's Choice badge for certain searches.
Metrics
Method
How we work
Diagnosis
We understand the business, catalogue, market and problem.
Priorities
We decide what to move first and what doesn't deserve resources.
Way of working
Depending on your needs: diagnosis, implementation, advisory or management. We measure and adjust.
I mainly work with brands and manufacturers that want to launch, professionalise or make their Amazon channel profitable.
FAQ
Frequently asked questions
Brands and manufacturers with their own product that want to sell or grow profitably on Amazon. I work with few projects at a time so I can get truly involved.
Amazon is the main focus, including European marketplaces (Germany, France, Italy, UK). I also help evaluate other channels such as Miravia or TikTok Shop when they make sense for the brand.
Yes. We assess whether Amazon fits your product and margin, and prepare catalogue, pricing, content, logistics and first campaigns before launch.
It's a 30-minute call, free and with no commitment. We review your situation, goals and main blockers, and see whether it makes sense to work together and with which service. It is not the audit: the audit is a professional service with a full analysis and action plan.
It depends on the project. I can define the strategy, execute directly in Seller Central and Amazon Ads, or work alongside your in-house team. We agree on it after the initial diagnostic.
Want to know what's holding back your Amazon channel?
In a first call we review your situation and see whether it makes sense to work together.
Initial diagnostic
Book an initial diagnostic
30 minutes, free and with no commitment, to review your situation and spot the highest-impact levers.